Product Updates

A fresh look

GlaxoSmithKline is rolling out new packaging and an educational TV campaign for its Aquafresh kids’ range, including toothpaste, toothbrushes and mouthwashes.

New kid on the block

Deep Freeze Pain Relief Glide-on Gel is the latest addition to the Deep Freeze range from Mentholatum.

Gender-specific upgrades for TENA

TENA has launched a new gender-specific pants range, offering effective and discreet solutions for people experiencing bladder weakness.

Emollient launch for Dermal

Dermal has launched Doublebase Emollient Gel, a new over-the-counter moisturiser for dry skin conditions such as eczema and psoriasis.

Market monitor: August

Product updates from Training Matters.

Omnicell and Rowlands focus on adherence

Omnicell UK and Rowlands Pharmacy have launched this year’s ‘Let’s Take Care of It’ campaign to help address medication non-adherence.

Back from a break

Kwells, the fast-acting, travel sickness tablet is back in stock and available from pharmacy once again.

Keep decay at bay

Brush-Baby, the baby and kids oral health company, has developed a range of dental wipes, teething wipes, teethers and first brushes and toothpastes.

Catering for every need

Dentek, the dental accessories range from Prestige Brands, is launching across all UK pharmacies in July 2017.

Treats with TENA

Aiming to reward loyalty and drive category growth and value in store, TENA has launched ‘TENA Treats’, offering customers the chance to win one of more than 800,000 prizes.

Get into the summer spirit

As the seasons change, so will the type of advice and product recommendations that pharmacy teams will offer to customers. To help, TM rounds up some of the products that can get customers summer ready.

Market monitor: July

Product updates from Training Matters.

Introducing Cuderm skincare

Synergy Biologics has launched Cuderm, a new moisturising skincare range, in the UK.

New look for Effercitrate

Cambridge Healthcare Supplies has redesigned Effercitrate tablets with new packaging that highlights the distinctive lemon and lime flavour.

Sensodyne updates Rapid Relief

GSK has unveiled an updated, advanced formulation and pack design for Sensodyne Rapid Relief toothpaste.

Don’t suffer in silence

Dioralyte is back on TV screens as part of a £1.4 million campaign to drive product trial and encourage purchase in advance of the key summer sales period.

Market monitor: June

Product updates from Training Matters.

Man’s best friend

Merial has launched a £3 million media campaign for Frontline Plus, which will run until September.

Calling it quits

Nicotine replacement therapy brand NiQuitin has reformulated its 2mg and 4mg peppermint lozenges.

EllaOne gets social

EllaOne is addressing the need for accurate online information about emergency contraception by launching Facebook and Twitter pages for the brand.
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