Conditions
Oooops! campaign launches
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Lights by TENA has launched a new digital marketing campaign to continue to challenge the taboos surrounding light bladder weakness. It is hoped that the campaign will normalise the subject of light bladder weakness, which affects one in two women in the UK, and drive trial of products among customers.
A lighthearted video showing women disclosing where they’ve experienced their own ‘Oooops moments’ has launched across digital platforms and a Facebook page offers tips and advice on everyday Oooops moments.
TENA Pharmacy Helpline: 0870 333 0874