RECOMMENDING PAIN RELIEF
Everyone experiences pain differently. It's therefore important that the pharmacy team assesses pain based on the customer's own perception before recommending the right level of pain relief.
Opportunity for pharmacy
The pharmacy team are well placed to recommend appropriate pain relief to customers - the team is often the first healthcare provider people speak to about their pain.
80% of the public say that acute pain is a symptom/condition they talk to their pharmacist about.1
With many people looking to their local pharmacy for support, it's critical that members of the team:
- Feel confident asking questions and talking to people about their experience of pain
- Feel confident offering advice around the appropriateness of different pain relievers
- Have a good understanding of the active ingredients in OTC medicines.