In OTC
Follow this topic
Bookmark
Record learning outcomes
The heart beats about 2.5 billion times during the average lifetime – and more than 100,000 times every day. It continuously pumps blood around the body via a network of blood vessels in the cardiovascular system, delivering the oxygen and nutrients that keep us alive and make sure our organs and muscles work properly. It is no surprise then that over time, its health may deteriorate.
The good news is that there is lots that pharmacy teams can do to help customers maintain good heart health, and prevent cardiovascular issues from occurring.
Pharmacy teams have a front row seat to customers’ health. Every time a regular customer comes in to collect medicines, stops by for a chat, or drops off their blister packs to be recycled, there is an opportunity to notice changes. Did they seem a bit out of sorts today? Did they look tired or pale? Small observations like these may prove to be crucial when it comes to cardiovascular issues.
Healthy heart habits
The heart really benefits from a balanced lifestyle that includes good nutrition, regular exercise, limited alcohol and no smoking. By advocating for positive habits like eating mostly whole foods and limiting foods high in saturated fat, pharmacy teams can have a direct impact on their customers’ heart health.
Recommendations for a heart-friendly diet include getting a healthy balance of fats, as well as increasing fibre-rich foods. “Build meals around a source of protein, plenty of vegetables and fibre-rich carbohydrates. Eggs, fish, beans, lentils and plain yoghurt can provide protein, while oats, wholegrains and pulses help increase fibre and keep meals satisfying,” says Dr Francesco Lo Monaco, preventative cardiologist and founder of the National Heart Clinic. “An easy change is to replace some refined carbohydrates with beans or lentils, add vegetables to lunch and dinner, and choose whole fruit rather than relying on juice. These swaps can help us feel fuller while making the overall diet more nutritious.”
Remind customers that sugary drinks, alcohol, snacks and sauces or dressings high in saturated fat should be consumed in moderation. If you are discussing diet with customers, this could also be a chance to discuss cholesterol, which is impacted by food and drink. “Cholesterol conversations are particularly valuable because people may feel completely well despite having significant cardiovascular risk,” says Darshan Negandhi, MRCPharm, PGCert, MAPCPharm, IPresc, senior clinical pharmacist and trainer, GPPharm-Assist and spokesperson for HEART UK. “Asking about previous cholesterol results and family history of premature cardiovascular disease or very high cholesterol can help identify people who may require further assessment, including consideration of inherited conditions such as familial hypercholesterolaemia [inherited, unusually high levels of ‘bad’ cholesterol].” HEART UK has useful resources for pharmacy teams to help assess the quality of
a customer’s diet, which can be found at heartuk.org.uk.
“Prevention has to be personalised and patient-centred.”
It’s about the ‘before’
“Prevention needs to become part of everyday pharmacy practice rather than something that only happens during cardiovascular awareness campaigns,” says Darshan.
Remind customers that regular exercise can improve the efficiency of their heart and blood circulatory system, helping to lower cholesterol and maintain healthy blood pressure. Aerobic exercise like walking, swimming and dancing are good examples. This combination of diet and exercise will help customers to keep to a healthy weight – a crucial step towards limiting cardiovascular disease (CVD) risk as excess weight and body fat put significant pressure on the body.
“For someone who is overweight, even a modest, sustainable reduction can be a worthwhile goal to discuss with a healthcare professional. The important thing is to avoid extreme diets and focus on changes that can be maintained,” says Dr Lo Monaco.
Remember, too, that reducing alcohol consumption and stopping smoking are crucial for better cardiovascular health. The NHS recommends no more than 14 units of alcohol a week, spread out over three days or more. It also advises having several drink-free days each week and avoiding binge drinking, which increases the risk of having a heart attack.
It could be useful to display leaflets and posters in the pharmacy to visually depict how much a unit of alcohol actually is, as many people find it difficult to relate their glass of wine, for example, to a number of units. Stopping smoking is another thing to highlight during customer conversations. Smoking is a major risk factor for atherosclerosis (furring of the arteries) as well as a host of other circulatory diseases, so giving up will reduce these risks.
“Smoking deserves particular emphasis,” says Darshan. “Prevention has to be personalised and patient-centred. A generic leaflet is unlikely to change behaviour on its own. Pharmacy teams can ask what matters most to that person, address their ideas, concerns and expectations, identify one or two achievable changes, signpost or refer them to appropriate services that support their journey, and follow up when they next come into the pharmacy.”
“The important thing is to avoid extreme diets.”
Identifying risk
There will be instances where an everyday interaction, such as discussing lifestyle, may lead to identifying CVD risk in a patient. “Everyday interactions around blood pressure checks, smoking cessation, medicines and healthy lifestyle advice provide opportunities to encourage customers to ‘know their numbers’ and take up health checks,” says Emily McGrath, senior cardiac nurse at the British Heart Foundation. “With around five million people in the UK living with undiagnosed high blood pressure, early conversations can help identify those at risk and connect them with the right support.”
For example, a customer asking for advice on wellbeing products or for smoking cessation support should prompt a follow-up question about their overall health. “Community pharmacy has a major advantage in that we see people often before they consider themselves unwell,” Darshan says, adding that these routine interactions can become an opportunity to identify cardiovascular risk earlier.
Spotting risk factors in customers should be assessed by looking at the ‘bigger picture’ of their health profile. “For example, raised blood pressure should prompt us to consider the wider picture – like smoking status, cholesterol, diabetes risk, weight, kidney health, family history and, where appropriate, pulse rate and rhythm,” says Darshan. “This multi-organ approach places particular emphasis on finding people with undiagnosed or under-treated risk factors before they experience a heart attack or stroke. Many of these conditions are largely asymptomatic, so opportunistic case-finding is particularly important, and can be a real lifesaver,” he explains. “Pharmacy teams can help by recognising initial cues and referring the patient to the pharmacist or appropriate service.
“A practical community pharmacy CVD model can incorporate case-finding, ambulatory blood pressure monitoring, adherence support, lifestyle intervention and referral, with prescribing or treatment optimisation where appropriately trained and governed.”
Heart health screening reveals risks
A peer-reviewed study of more than 4,000 people in the North East identified significant levels of cardiovascular risk (in 20 per cent of participants), and found that 45 per cent of participants had not received a health check in the last five years.
The study raises questions: how accessible are health checks to people who do not regularly access primary care, and what are the barriers and perceived barriers to attending health screenings or check-ups?
Early detection is key to addressing cardiovascular disease (CVD), especially since many people do not show any symptoms before being diagnosed.
The research, which was funded by SBRI Healthcare and delivered collaboratively through PocDoc, Health Innovation North East and North Cumbria (NENC) and Howbeck Healthcare, took screening into communities. It also found that:
- One in five people were at high risk of experiencing a cardiovascular event within the next ten years
- 60 per cent of those identified as being at high CVD risk were not receiving lipid lowering therapy
- 35 per cent of all participants had total cholesterol levels of 5mmol/L or above. (The NHS recommends that adults aim for a total cholesterol level below 5.0mmol/L.)
“CVD is one of the biggest health threats in our region, so ensuring we reach hard-to-reach groups is a priority,” says Julia Newton, medical advisor for health innovation at NENC. “By taking screening directly into community settings, this programme has identified people with elevated CVD risk that otherwise might have been missed, and it has proven that this can be done at scale. It adds important real world evidence to the growing conversation around how we make preventive care for heart disease more accessible and bring services closer to the communities that need them.”
Studies such as these are important for pharmacy team members to be aware of. Health checks do not always need to take place in traditional settings like the pharmacy, and sometimes, taking the pharmacy to the community may be key in preventing major long-term conditions from developing or getting worse.
In case of emergency
When CVD risk is identified in a patient, it’s important for pharmacy teams to have a clear plan in place. “The first principle is that pharmacy staff do not need to diagnose an emergency before escalating it,” explains Darshan. “They need to recognise when the presentation could represent something serious and act promptly.”
If pharmacy teams do suspect an emergency such as a heart attack or a stroke, they should escalate to 999 without hesitation.
“Symptoms that should immediately raise concern include new or severe central chest pain or pressure, particularly with breathlessness, sweating, nausea or pain spreading to the arm, jaw or back; sudden facial weakness, arm weakness or speech disturbance, which could indicate a stroke. The acronym of think FAST is particularly useful for pharmacy colleagues.”
The NHS advises a call to 999 if someone’s lips or skin are pale, blue or grey (on black or brown skin this may be easier to see on the palms of the hands) or if they have passed out and are not responding normally.
For a full list of red flags, visit nhs.uk/conditions to find dedicated pages for heart attack, heart failure, heart rhythm problems, stroke and more.
“Every pharmacy needs clearly understood clinical boundaries and escalation pathways,” Darshan says. “Your team should know not only what to look for, but who takes over via appropriate referral using mechanisms like SBAR-D narrative [a structured communication method used to report critical information clearly and concisely], whether the appropriate route is 999, NHS 111, same-day primary care or routine follow-up, and how that interaction is documented.”
“Pharmacy staff do not need to diagnose an emergency before escalating it”
Care beyond prescriptions
Some customers will be receiving medication for their cardiovascular condition at the pharmacy. These regular prescription collections give pharmacy teams an opportunity to check in with how patients are coping with their medicines. “I think one of the most valuable things we can do is move from simply supplying the medicine to understanding how the person is actually getting on with it,” says Darshan.
Questions pharmacy teams can ask include if they are experiencing any adverse effects, if they are finding the regimen easy or difficult to follow, if they are experiencing any swallowing difficulties, and if they have any concerns around remembering to take the medication. Open-ended questions may also be useful in starting the conversation.
“A non-judgemental conversation often identifies problems that would otherwise remain hidden or unaddressed,” says Darshan. “As pharmacy teams, we should be moving away from simply asking “Is the patient taking their medicines?” to a patient-centred approach of: “Are these medicines working for this person specifically, are they taking them safely, and is anything preventing us from achieving the best possible cardiovascular outcome?”
With pharmacy teams seeing customers regularly, the opportunities to influence heart health from the pharmacy counter cannot be understated.
Pharmacy teams have enormous scope to move cardiovascular care upstream, find risk earlier, have meaningful conversations about prevention, support people to get the best from their medicines and know when something needs urgent escalation. “The aim here is not simply to perform more checks,” says Darshan. “It is to turn everyday pharmacy contacts into opportunities to prevent the first heart attack or stroke.”
Did you know?
Every three minutes, someone in the UK dies from cardiovascular disease. It’s one of the country’s biggest killers, and can affect anyone at any age.