Counselling customers
Counselling customers
Think about the last conversation you had with a customer who asked for advice about dry skin or eczema.
- What questions did you ask them?
- Did you recommend a product?
- Did you give them any additional advice?
- Could you do anything differently to improve future conversations with customers about dry skin and eczema?
Rather than simply telling a customer what they should do and recommending a product, explore the factors that can have a negative impact on their skin. This will help them think about how these factors can affect their dry skin symptoms, and how they can try to avoid, or minimise, their impact where possible. Click on the slider below to find out more about these different factors.3
External factors
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Central heating can cause skin dryness and aggravate eczema -
Air conditioning can cause skin dryness and aggravate eczema -
Pollution and environmental irritants can cause skin irritation -
Seasons can affect the skin. Some customers will find that their eczema symptoms get worse in cold weather, while others find that their symptoms get worse when the weather is hot and humid
Internal factors
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Customers with an intolerance or allergy to specific foods may find that eating these causes their eczema symptoms to become worse or flare-up -
Stress can make eczema symptoms worse, although the mechanism for this is unclear -
Hormone changes can affect the skin, especially hormone changes during the menstrual cycle, pregnancy and menopause -
As we get older, there are changes to the skin structure that affect the skin's barrier function, leading to moisture loss and dry skin