Oilatum boasts new 8-hour claim
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Oilatum boasts new 8-hour claim
Training Matters,
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Oilatum is bolstering its advertising for Oilatum Cream and Junior Cream by introducing a new claim €“ €clinically tested to reduce itching for up to eight hours€.
The emollient products soothe, soften and rehydrate dry and eczema-prone skin, in which itching is a common symptom.
The new eight-hour claim is being reinforced throughout Oilatum's advertising, which includes its first ever TV ad.
GlaxoSmithKline: 0800 783 8881
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